OPTI 2026 – Some places are more than just an exhibition hall. They are a starting point, a milestone, and a place full of memories. For us, opti is exactly that kind of place. Exactly ten years after our first appearance, we returned this year with a completely new booth – to the very place where our story began.
LEGACY AREA (Anniversary)
On the occasion of our anniversary, we have integrated a “Legacy Area” into our newly designed booth. It represents our history, our development, and the people who have accompanied us on this journey – while also serving as a bridge to our future.

We deliberately chose this special location to showcase several new highlights: in addition to four new frames from the ABC Collection, our new FORMATION Collection also made its debut.



Our New Releases
FORMATION
FORMATION brings together everything we have learned over the past ten years – and everything that is part of our DNA: never being satisfied, constantly questioning the status quo, and always seeking the next innovation. In this case, it’s about redefining understated luxury.Your feedback has shown us that we have successfully lived up to this ambition – and that the result truly impresses.




ABC Collection – New Releases
We’ve also expanded our standard collections: Blenheim extends our BOLD Collection, Archer complements the Classic Collection, and with Bran Air and Mastika AIR, the AIR Collection grows with new additions that consistently enrich and complete the line.

ZEISS VISUFIT
As in previous years, we are pleased to continue our collaboration with ZEISS VISUFIT, which is once again integrated directly into our booth this year.

We would like to extend our heartfelt thanks to all visitors, partners, and friends – here’s to another successful 10 years! We are already looking forward to welcoming you back to opti next year.

